Popular Tech Stack for Startups in 2024
What is a Tech Stack?
A tech stack is the entire basket of all the digital technologies used to build, run, and manage a particular piece of software or a project (either a mobile or web app). It determines the type of applications you can build, the level of customizations you can perform, and the resources you need to develop your app.
Tech stack is popularly known as a technology infrastructure or solutions stack and has become essential for creating easy-to-maintain, scalable web applications.
Source: Apxor
A tech stack typically consists of programming languages, front-end tools, back-end tools, frameworks, a database, and applications connected via APIs. These individual elements form the building blocks of the software development ecosystem in any company, and full-stack developers are expected to be competent in them.
A modern tech stack has many more elements because of the increased number of devices from which users can access apps and the enormous volumes of data processing and events related to it. This advanced tech stack can include platforms for analytics like performance monitoring, business intelligence, event processing, cloud services, and more.
Why is the Startup Tech Stack Important?
Let’s take the example of Amazon. Who knew that an online marketplace for books would scale such that some 27 years later, it would be a leading e-commerce platform! Similarly, suppose you choose frameworks and databases that scale well during the ideation and planning stage itself. In that case, you will be saved from the horizontal and vertical scaling issues as your user base grows.
The tech stack you choose now is often very challenging to adjust later. Rewriting a whole system from one language to another is no easy task. Migrating all your databases and connectors would be equally challenging.
Migrating from one hosting provider to another is problematic. For example, the resources you have on AWS won’t easily map with MS Azure, leading to potential issues from migration.
Also, modifying the tech stack is costly for many reasons. It might mean hiring new developers or retraining the ones you have.
Tech Stack for Startups in 2022
LAMP Stack
The LAMP stack is a popular open-source tech stack used primarily in web app development. It consists of four elements to establish a fully functional web development environment.
L – Linux (Operating System),
A – Apache (HTTP Server),
M – MySQL (Relational Database Management), and
P – PHP (Programming Language)
Each element represents an essential layer of the tech stack. Together, these components are used to create database-driven, dynamic web-based applications.
The picture below shows how the layers stack together –
Source: Liquid Web
Although LAMP uses Linux as the primary operating system (OS), you can use an alternative OS to meet your specific needs. Some variations in the LAMP stack are –
- LAPP (Linux/Apache/PostgreSQL/PHP)
- XAMPP (Linux, Mac OS X, Windows/Apache/MySQL/PHP, Perl)
- WAMP (Windows/Apache/MySQL/PHP)
- MAMP (Mac OS X/Apache/MySQL/PHP)
Advantages of LAMP tech stack –
- Entirely free and open-source
- Dynamic
- Excellent reliability
- Flexibility to choose the right components/variations according to your specific business requirements
- Secure architecture and well-established encryption practices
- Easy to set up
- Users can access digital documentation easily
Disadvantages of the LAMP stack are –
- Doesn’t support any other OS than Linux, but other variations are provided
- Performance problems of Apache under heavy workloads
- Less efficient and flexible as its counterparts
- Fewer features than other applications
- Switching between Python and PHP on the server-side and using JavaScript on the client-side can disrupt the development workflow
Some of today’s most popular web applications—WordPress, Facebook, Wikipedia, Slack, Tumblr— initially used LAMP stack.
Ruby on Rails (RoR)
Ruby on Rails is an object-oriented tech stack built on a dynamic programming language known as Ruby. RoR is ideal for developing lightweight apps that enhance flexibility. It is the merit of its repository of “gems.” Gems are the various libraries, integrations, and frameworks used in the tech stack.
Some of the gems are HTML, CSS, JavaScript, Bootstrap, jQuery, CoffeeScript, Node.js, Redis, MongoDB, and JVM.
Advantages of RoR –
- Free and open-source
- Time efficiency
- A large number of helpful tools and libraries
- Highly scalable and can be integrated with MySQL
- Vibrant community
Disadvantages of RoR –
- Lack of flexibility
- Run time is quite long compared to its alternatives
- High cost of wrong judgments in the development process
Companies like GitHub, Shopify, Etsy, and Airbnb use RoR.
MEAN Tech Stack
MEAN is a JavaScript-based tech stack for creating websites and apps. It is a free and open-source stack.
MEAN consists of frameworks and tools involved,
M – MongoDB (NoSQL Database),
E – Express.js (Back-end Web Framework)
A – Angular.js (Interface Rendering), and
N – Node.js (Open Source Cross-Platform Server).
Source: MongoDB
Similar to LAMP, MEAN’s components can be replaced. Since all its components are written in JS, the application created with MEAN can be created in one programming language for both front-end and back-end environments. Thus, the frontend developers can also easily understand the code of the server-side.
This stack is ideal for responsive, scalable, and agile web apps & complicated android or iOS app development solutions.
Pros of MEAN tech stack –
- Highly flexible
- Cost-effective
- Easily switch between client and server
- Excellent for real-time web applications
- Time-saving
- Supports MVC pattern
Cons of MEAN tech stack –
- Concurrency and performance problems at scale due to JavaScript nature
- Poor isolation of server from business logic
- Not recommended for large-scale applications.
- Difficult to replace
- No specific JS coding guidelines
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MERN is one of the variations of the MEAN tech stack where the Angular JS framework is replaced with React JS.
The foremost benefit of using MERN is the integration of React and its powerful library and capability to use code simultaneously on servers and browsers. Additionally, it has phenomenal full-stack development opportunities.
Source: MongoDB
The MERN stack also utilizes JavaScript XML and Virtual DOM, which help work and seamlessly implement changes.
Pros of MERN tech stack –
- UI layer rendering and performance
- Easier learning curve
- Performs better due to its virtual DOM implementation
- Suited for single-page applications
- Cost-effective
Cons of MERN tech stack –
- Difficult to do a large project involving many developers
- React lags in preventing common coding errors in the coding stage itself
Flutter Tech Stack
Flutter is a web stack for the cross-platform development industry. It is a UI software development kit developed by Google in 2015 (a beta version was released in 2017).
Flutter uses Dart—a programming language created by Google in 2011. Its components include Dart, Flutter engine (mostly implemented on C++), Foundation Library, and design-specific frameworks.
Source: GitLab
Considering the pains of past development tools, Flutter emphasizes the prevention of wasted time on emulations and simulations. Flutter is ideal for B2C and C2C projects where the major role is of the end-user.
Advantages of Flutter tech stack –
- High performance
- Easy cross-platform app updates like iOS and Android
- Mild learning curve
- Fast time-to-market
- Ready UI design and elements
- Powerful community
Disadvantages of Flutter tech stack –
- Limited tools and libraries
- Not a good fit for complex applications that rely on platform-specific features
- Need developers with native development skills
- Weak iOS features support
Many companies like eBay Motors, Toyota, Invoice Ninja, Philips Hue, Realtor.com, Very Good Ventures, and more use Flutter stack!
But you should pick your technology stack based on your app or project needs!
Top Factors to Consider when Selecting your Startup Tech Stack
While choosing the best tech stack for your business might seem daunting at first, it mostly comes down to this question—where do you see your startup in 5 years? Picking the right tech stack means choosing the programming languages, frameworks, database/cloud technologies, and hosting options to help you achieve those goals easily and quickly.
There are various types of tech stacks readily available for web developers. But when selecting your company’s tech stack, there are a few factors that should guide your decision.
Type of Project
The type of the project, which means what type of problem you want to solve, is the most critical factor in choosing the best tech stack for your startup.
For an average-sized project, you can combine CMS with suitable programming languages like JS, C++, Python, and others.
At the same time, complex projects like social networking sites—Twitter, Facebook, WhatsApp, and e-commerce apps like Amazon are developed with a large number of combinations of programming languages and frameworks as they need multiple functions and integrations. They require more security and sophistication; hence, the technology stack must be of a high level. Java is considered an excellent choice for apps with complex business logic and platform-independent code that must be reliable.
Your Budget
How expensive the language or framework/platform is should be your number one consideration. However, founders shouldn’t consider these expenses solely regarding upfront licensing fees, ongoing maintenance expenditures, security, or liability costs.
Of course, developer salaries would be included in this. Popular, well-known technologies, like HTML, Swift, JavaScript, PHP, and C#, are known to many developers, helping drive the cost lower. On the other hand, fewer developers would be expertise in complex and unique technologies, like assembly language, so that they can charge a premium.
Time-To-Market
To launch a product/service, you need to plan to develop and deliver the project on time. An MVP is a great option when you need to launch your project as soon as possible.
Choose a technology that will empower your startup to achieve more. Don’t select something that will be a burden to your team and company. Pick a tech stack that is easy to integrate and has plenty of third-party controls and community support. These features will make it easy for you to use.
Your developer’s expertise is also significant, as it will help you launch your app on time and bug-free.
Scalability
There are many horror stories of startups working night and day, only to have their product crash and receive significant negative press. Even big corporations like Disney+ crashed on launch day due to unanticipated demand. Similarly, BigBasket faced a breakdown due to a surge in need during the pandemic.
Plan for 10 million users and not ten users. Your startup won’t survive long if only ten people use your app or service. So you should think about scalability from the beginning. Pick a technology/framework that will scale as your startup grows.
Your technology stack should be able to accommodate the future growth of the app. Pick a server-side tech, like PHP, Ruby, or Python, and cloud infrastructure, like AWS or Azure, that scales with it!
Maintenance
The maintenance of the app depends on the codebase and underlying software architecture. It is essential to choose a programming language or framework that uses short and reusable codes. Besides, the software architecture supports reusability and scalability.
Benefits of Choosing the Right Startup Tech Stack
- It would be easier to develop and build an MVP of your app without hassle.
- The right tech stack would make it easier for you to find talent for your startup.
- Your developers will be able to code better and faster.
- The framework documentation will help developers write clean code with fewer bugs for smooth running. Thus, it will help you retain them for future projects.
- Help developers produce the right software that satisfies your customers.
- The performance of your app will be top-notch.
Drawbacks of Choosing the Wrong Tech Stack for Startups
- Choosing a legacy/unpopular stack will be challenging in finding good pro-developers.
- Hiring will become expensive as not all developers might know about the tech stack you have chosen.
- Some of the latest tech stacks have frequent update cycles requiring frequent changes to keep the app running with the latest codebase.
- Coding and fixing bugs will become a nuisance that will hinder the customer experience.
- Limited scalability as not all tech stacks have the ability to change with the system processing demands.
- A lousy tech stack would demand a complete rewrite of existing code, jeopardizing the project.
Some Tech Stacks used by Popular Companies
Putting together the right tech stack is a continuous challenge, and one of the ways to succeed is by seeing what the leading companies are choosing. It can give you clues about your own project needs, and exploring the logic behind their choices can help you make better decisions for your startup tech stack.
- Facebook — PHP, React, GraphQL, Cassandra, Flux, Hydra, Presto
- Spotify — Python, Nginx, Bootstrap, Java, PostgreSQL, Amazon S3, Cassandra, Hadoop, BigQuery
- Instagram — JS, Nginx, Python, React, Redis, Django, Objective-C, Cassandra
- Slack — PHP, Python, JavaScript, Java, Go, Ruby, C/C++, Kotlin, Hadoop, Objective-C
- Airbnb — Java, MySQL, JavaScript, Java, Redis, Hadoop, Ruby, GitHub
- Letgo — PHP, Symfony, MySQL, Python
- SpaceX — PHP, Python, JavaScript, Java, Ruby, C/C++
- Netflix — Python, Node.js. React, MySQL, Flask, Oracle, Amazon SES, GitHub, Apache Mesos, Cassandra, AWS, GSuite
- Salesforce — Akami, ClearDB, Cloudant, Datadog, Bitbucket, Jenkins, Asana, Jira, Google Analytics, Twilio
- Coursera — JavaScript, Nginx, jQuery, React, Node.js, Bootstrap, MySQL, Django, GraphQL, Cassandra, Pug, Amazon Redshift
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Listed below are some of the features provided by it.
Front-End
- Easy-to-use drag and drop UI builder,
- 150+ pre-built UI controls like tables, charts, etc.
- Enterprise-ready app templates like dashboards, CRUD apps, admin panels, database GUIs, project management tools, and more
- Frontend Event triggers and actions
- White labeling of apps
Integrations
- Build an app on top of your data sources
- Instant integrations with your REST and third-party API connectors
- Connects to anything with a REST, GraphQL or gRPC
Back-End
- Fine-grained permissions
- Supports SAML, SSO, and oAuth
- Ensured security with ISO 27001, SOC-2 and GDPR compliant
- Create apps across dev, beta and prod environments
- Deployoptions like on-prem/self-hosted or cloud/managed
- Build once and publish everywhere
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